ABOUT CAMPAIGN (Digital marketing and Audience experience)

TEDxIkeja is a franchise of the renowned global TEDx conferences. The conference is held annually targeting young people; entrepreneurs, influencers, techprenuers and corporate executives

 

TASK:

Develop digital strategy that would be executed across all digital platforms to create awareness for the conference. We were able to work with other partners to trend the Hashtags #GoingAfrica and #FindingWill, which were the theme of the conference in 2015 and 2016 respectively. We achieved over 1000% engagement on social media and witness over 100% attendance.

 

PROJECT STATUS: Completed

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