ABOUT CAMPAIGN (Digital marketing and Audience experience)
TEDxIkeja is a franchise of the renowned global TEDx conferences. The conference is held annually targeting young people; entrepreneurs, influencers, techprenuers and corporate executives
Develop digital strategy that would be executed across all digital platforms to create awareness for the conference. We were able to work with other partners to trend the Hashtags #GoingAfrica and #FindingWill, which were the theme of the conference in 2015 and 2016 respectively. We achieved over 1000% engagement on social media and witness over 100% attendance.
PROJECT STATUS: Completed